Our solutions for the pseudonymisation of personal data
Viacryp offers Privacy Enhancing Technologies (PETs) for the purpose of the safe and monitored pseudonymisation of personal data.
Through our position as a trusted third party, our clients can analyse behaviour and create (consumer) profiles while maintaining respect for privacy. Our externally validated technology and process assure that individual personal data cannot be derived from the processed data.
We also offer archive services, real-time services and anonymisation services for subsequent processing.
We advise our clients on how to take proper measures when carrying out the pseudonymisation and anonymisation of personal data. We always do this with security in mind and in compliance with the conditions and requirements established by the Dutch Data Protection Authority (DPA) and the European Union’s General Data Protection Regulation (GDPR).
The heart of our service is the pseudonymisation of personal data. To do this, we make use of irreversible pseudonyms and make as little use of behavioural data as possible. The pseudonymised data can then be further analysed by our clients.
Our filter service offers the opportunity to respect and safeguard personal data by sharing it proportionally. We filter the information on the basis of an expertly-pseudonymised white list and only send the information of individuals who appear on that list through.
Together with our partners, we are able to advise you on matters of privacy governance, on designing processes around the use of data and on how our services can best help you and your organisation.